Witchery
We’ve been working with Witchery for a few seasons now and this was the first collaboration with the iconic Australian fashion brand. All creative for the February/ March collection was driven by the Witchery team but they were so open to our ideas on approach. It continues to be an incredibly collaborative relationship and we love working back in the fashion sphere. The Feb/March collection, which sees a return to transeasonal dressing, is available in Witchery stores now.
For this campaign, for each collection, we produced and directed
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1 x 30 second video for website
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2 x 30 second videos for Youtube, Vimeo, Facebook and Instagram
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2 x 6-10 second videos for website
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2 x 15 second videos for Youtube, Vimeo and Facebook
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4 x 15 second videos for Instagram
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2 x 15 second videos for Instagram Stories
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2 x 5 second videos for Website eCommerce Product Hero