for model co
In 2016, we were brought on board to produce and direct a video that encapsulated modelco’s collaboration with American model Hailey Baldwin on a capsule makeup collection.
In a single day we worked alongside a stills team, stealing clips in-between a their set-up shots, to create the following:
4 primary campaign films
6 x product-focussed social clips (shot in a 15 minute window with Hailey).